MarketView
Secret to Success...
December 2013
From Starbucks to McDonald’s, top marketers are offering “hidden choices” that aren’t on their in-store menus. Can this strategy attract new customers to your car wash?
Numbers Guy
How Likely Are Customers to Rejoin?
A small percentage of monthly pass customers are lost each month. But when someone involuntarily gets kicked out of a monthly pass program, how likely are they to rejoin?
Product in the Spotlight
Outdoor Touchscreen Terminal
Designed to withstand extreme conditions, this rugged touchscreen delivers the reliability you need when used at or near your tunnel entrance.
Featured Owner
Dave McGlynn
Carriage Auto Wash
Challenge: Learn how Cleveland car wash trendsetter, Carriage Auto Wash, enhanced customer service and increased monthly pass retention with CarPics® Vehicle Manager.
Cool Things I've Seen
Brandon Jordan
The idea of awarding an 8th wash free to VIP customers is nothing new, but this exterior site has used some high-tech tools to give this time-honored promotion a new spin.
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