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MarketView

Thriving in the Age of Reinvention

September 2014

Business as usual has become highly unusual in today’s volatile market. From Walmart to McDonald’s, leading companies are busily reworking longstanding strategies to keep up with changing consumer demands. Is there a lesson in this for your car wash?

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Numbers Guy

Why Convert Your Best Customers?

When introducing a monthly pass program, your best customers will join and spend less. Here’s why that is not such a bad thing.

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Product in the Spotlight

Tablet Touchscreen Terminal™

Our lightweight but rugged, user-friendly tablet is a point-of-sale terminal and a powerful marketing tool rolled into one.

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Featured Owner

John Hammond

Syracuse Car Wash

Challenge: Cutting the price of monthly pass plans by over 37% turned out to be “one of the best moves” John Hammond ever made to increase revenues at his Syracuse, Utah Flex Serve.

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Cool Things I've Seen

Bob Kopko

Sergio Fernandez was looking for a way to get customers at his popular exterior car wash to try his quick lube shop. Unfortunately, the two profit centers were on opposite sides of town!

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Video of the Week

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