Comeback Car Wash
Comeback Car Wash
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MarketView

Inquisitive and Impulsive

November 2014

Sometimes consumer behavior is a study in contradictions. Today's shoppers methodically research items online before buying, but at the same time they remain as prone as ever to making impulsive purchase decisions. Successful car wash marketing appeals to both sides of the customer.

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Numbers Guy

Why Convert Your Best Customers?

When introducing a monthly pass program, your best customers will join and spend less. Here’s why that is not such a bad thing.

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Product in the Spotlight

Tablet Touchscreen Terminal™

Our lightweight but rugged, user-friendly tablet is a point-of-sale terminal and a powerful marketing tool rolled into one.

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Featured Owner

Mark Ellis

Southland Auto Wash

After taking steps to encourage customers to pay via credit card, Southland Auto Wash owner, Mark Ellis, observed a significant increase in dollars per vehicle.

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Cool Things I've Seen

Bob Kopko

Sergio Fernandez was looking for a way to get customers at his popular exterior car wash to try his quick lube shop. Unfortunately, the two profit centers were on opposite sides of town!

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Upcoming Lunch and Learns

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December 9, 2014

Nashville, TN
Register

December 10, 2014

Atlanta, GA
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